Senior Product Designer with expertise in B2B solutions
Senior Product Designer with expertise in B2B solutions
Design Cases
Work Experience
Head of product and Costumer Experience
Company: Plooral - 3 years - May 2021 - Present
I collaborated on company strategy and OKRs, led the CSX and marketing teams, and worked with the tech team to define the product roadmap, achieving a 30%+ revenue boost through a sponsor client, extending LTV from 1 to 1.5 years by maintaining churn below 1% with high NPS from candidate promoters, and improving application flow by increasing completion rates from 44% to 56% after removing the mobile app download requirement.
Head of product and Costumer Experience
Company: Plooral - 3 years - May 2021 - Present
I collaborated on company strategy and OKRs, led the CSX and marketing teams, and worked with the tech team to define the product roadmap, achieving a 30%+ revenue boost through a sponsor client, extending LTV from 1 to 1.5 years by maintaining churn below 1% with high NPS from candidate promoters, and improving application flow by increasing completion rates from 44% to 56% after removing the mobile app download requirement.
Head of product and Costumer Experience
Company: Plooral - 3 years - May 2021 - Present
I collaborated on company strategy and OKRs, led the CSX and marketing teams, and worked with the tech team to define the product roadmap, achieving a 30%+ revenue boost through a sponsor client, extending LTV from 1 to 1.5 years by maintaining churn below 1% with high NPS from candidate promoters, and improving application flow by increasing completion rates from 44% to 56% after removing the mobile app download requirement.
UX Design Specialist
Company: DOT digital group - 4 years Mar 2017 - May 2021
I led design initiatives for major projects and products, collaborated with strategic team managers and technology specialists, and defined core products and portfolio strategies, earning recognition as a high-performing employee for three consecutive years and leveraging my expertise as a specialist in government project tenders to deliver impactful solutions.
UX Design Specialist
Company: DOT digital group - 4 years Mar 2017 - May 2021
I led design initiatives for major projects and products, collaborated with strategic team managers and technology specialists, and defined core products and portfolio strategies, earning recognition as a high-performing employee for three consecutive years and leveraging my expertise as a specialist in government project tenders to deliver impactful solutions.
UX Design Specialist at DOT digital group
4 years Mar 2017 - May 2021
I led design initiatives for major projects and products, collaborated with strategic team managers and technology specialists, and defined core products and portfolio strategies, earning recognition as a high-performing employee for three consecutive years and leveraging my expertise as a specialist in government project tenders to deliver impactful solutions.
UI Designer and Technical leader
2 years - Mar 2025 - Mar 2017
As a leader, I managed a team of 7 multimedia designers, fostering collaboration and efficiency by organizing the team as a shared resource to address diverse marketing demands, streamlining workflows for optimal productivity, and providing mentorship and professional development opportunities, showcasing strong leadership experience.
UI Designer and Technical leader
2 years - Mar 2025 - Mar 2017
As a leader, I managed a team of 7 multimedia designers, fostering collaboration and efficiency by organizing the team as a shared resource to address diverse marketing demands, streamlining workflows for optimal productivity, and providing mentorship and professional development opportunities, showcasing strong leadership experience.
Technical leader of Designers at DOT digital group
2 years - Mar 2025 - Mar 2017
As a leader, I managed a team of 7 multimedia designers, fostering collaboration and efficiency by organizing the team as a shared resource to address diverse marketing demands, streamlining workflows for optimal productivity, and providing mentorship and professional development opportunities, showcasing strong leadership experience.
Information Designer at DOT digital group
2 years - Oct 2013 - Mar 2015
Infographics creation, static and interactive, for digital reporting of competitive intelligence for more optimized and efficient information, considerably regarding the rates of engagement and understanding of users.
Information Designer at DOT digital group
2 years - Oct 2013 - Mar 2015
Infographics creation, static and interactive, for digital reporting of competitive intelligence for more optimized and efficient information, considerably regarding the rates of engagement and understanding of users.
Information Designer at DOT digital group
2 years - Oct 2013 - Mar 2015
Infographics creation, static and interactive, for digital reporting of competitive intelligence for more optimized and efficient information, considerably regarding the rates of engagement and understanding of users.
Graphic designer
2 years - Oct 2009 - Oct 2013
Interface creation for digital products. Communication deliveries, online and offline marketing campaigns.
Graphic designer
2 years - Oct 2009 - Oct 2013
Interface creation for digital products. Communication deliveries, online and offline marketing campaigns.
Graphic designer and User Interface at Agriness
2 years - Oct 2009 - Oct 2013
Interface creation for digital products. Communication deliveries, online and offline marketing campaigns.